We will setup most of the AR hunt, but you will need to complete:

  • the start location
  • hint to find each character
  • the prize awarded

In the CMS an AR Hunt competition will have been created for you with placeholder content, find this and click the 'EDIT' button.

Please follow the guide below for each type of content.

Content Uploading:

Title/Name

Enter the name for the hunt. Eg. "Halloween AR Hunt!"

How to play Instructions

Enter instructions for the AR Hunt for your customers. We have included default steps, but you can edit as you like. E.g. "Follow the clues and find the hidden presents throughout the centre. For each present, scan the marker on the floor to see it come to life! Find all 8 and win a lucky prize!"

Start Location

Enter the location of where the first AR Hunt target marker is installed or where users get information on where to start the hunt.

Points Awarded

Enter the points awarded for completion of the hunt. If you don't wish to offer points, enter '0'.

Dates

Enter the start and end date of AR Hunt.

Target Audience

Set to Everyone, for all customers to participate,

Frequency Settings

  • Once Ever - customers will only be permitted to complete the hunt once
  • Unlimited - customers can complete the hunt multiple times. If you have assigned points for completion, they will receive the set amount of points each time the hunt is completed. If you are giving out a prize for completing the hunt, they will only receive the prize once the first time they complete the hunt.

Rewards message after first round

This will appear if 'unlimited selected above'. The message will alert a customer if they complete the hunt more than once that they do not receive a second prize.

Without Prize and Completed Message Setting

If you are planning to offer a reward to customers for completing the hunt with a prize, leave this box unticked.

If you tick without prize, no prize will be offered for completing the hunt. Instead the customer will see a completed message.

The completed message will also show when users complete the hunt on the second time or more because they win prizes only once.

Targets section

Here you can will need to complete the Hint field. The customers will see this is the app, and it should guide them to the location where this character is located. For example "You'll find me near the post office"

Tip

The tip is optional and can be left blank. If you would like to prompt customers to take photos and share to social you can do this in the tip section. For example:

Tip Title: Take a photo

Body: Share your photos on social media with #insertyourhashtag

Tips can also be educational, like a "Did you know?" "[insert interesting fact]"

Note: The content below this point will not appear if you chose "Without Prize" in the earlier steps.

Prize Name

The name of the prize you'd like to reward customers for completing the hunt.

Prize Description

The description of the prize you'd like to reward customers for completing the hunt and any collection detail you'd like to add. For example:

You've won a [insert prize]! To collect, visit [insert collection point] show our staff member this reward, then scan the QR code. While stocks last.

Prize offered by

Select the retailer that the prize will be collected from.

Inventory

Enter the number of prizes you have to give away.

Prize Hero Banner

Upload the prize hero banner artwork. This will appear in the prize tab to identify the prize when the customer is rewarded for completing the hunt. We've put a placeholder in, but you can change as required.

Collection Message

Enter in the instructions to claim the prize. Example, "Scan the QR code at [Retailer Name] to collect your prize."

Artwork:

The Norbit team will load the campaign app artwork, including.

  • Hero banner - 1048px wide x 676px high (under 500 KB, JPG or PNG)
  • Locked card for each target animation - 400px wide x 552px high (under 500 KB, JPG or PNG)
  • Prize hero banner (if offering a prize to complete the hunt) - 1048px wide x 484px high (under 500 KB, JPG or PNG)

If you wish, you can change any of the uploaded images with something else you have created.

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