Categories facilitate user navigation through your content and also influence whether you wish to display rewards associated with that category on the home screen for optimisation purposes. Find out how to optimise your home screen with categories here.
To create your categories simply do the following:
Go to the [Rewards/Offers/Competitions] section in the admin
In the top menu bar under the sub-menu Offers and Competitions select 'Categories', in Rewards select 'Settings'
Click 'add new category' and type in a category eg. food, dining, fitness.
Next time you set up content simply select the category you created.